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恭喜斑马博士客户斩获纽约大学New York University（NYU）MS in Integrated Marketing 整合营销硕士录取！ 斑马博士留学中心专门整理了 纽约大学New York University（NYU）MS in Integrated Marketing 整合营销硕士的详细的专业解读，供大家参考。

【温馨提示】今年NYU IM增加了面试环节，而且那几个题目不是随便考察英语或者随便讲的，每个题目都在考察专业知识，比如问你假如是你跟一个从没见过花的人描述花，你会用什么方式，这个其实考察的就是Communication，Communication可以试Written的， 也可以是Oral，Visual，主要是你打算如何用你的传播营销的知识来实现Message Communication~~

【OFFER展示】 纽约大学New York University（NYU）MS in Integrated Marketing 整合营销硕士

【院校介绍】纽约大学（New York University），简称纽大（NYU），该校系美国大学协会成员 ，2021-2022年度，纽约大学名列U.S. News世界大学排名第30  ，THE世界大学排名第26   ，QS世界大学排名第42 ，软科世界大学学术排名第27  ；2023 US. News#25。

【专业解读】The MS in Integrated Marketing offered by the NYU SPS Division of Programs in Business, Department of Integrated Marketing and Communications provides you with the marketing strategies and best practices to ensure a competitive advantage in today’s global business environment. Marketing is a growth driver with a broad range of applications—brand management, digital marketing, content marketing, marketing analytics, and search engine optimization—to name a few. Integrating all of these skills, this degree prepares you for a wide range of marketing jobs, teaching you to translate business concepts into competitive and differentiated products and services. You may consider other MS in Marketing degrees, but none can provide the networking opportunities, internships at top NYC ad agencies and digital firms, combined with a renowned NYU education.（摘录自官网）

【课程介绍】 
Integrated Marketing
Campaign I: Strategy & Execution
Competitive Strategy
Campaign II: Planning & Management
Database Mgmt & Modeling
Finance for Marketing Decisions
Digital Marketing
Statistical Measurements, Analysis & Research
The C-Suite Perspective: Leadership & Int Mktg
Capstone

【选修课程】

Brand Management：

Brand Strategy
Managing Products & Brands
Consumer Behavior
Theory, History, & Practice of Public Rel
Internship

Digital Marketing：

Social Media & The Brand
Search Marketing
E-Commerce Marketing
Internship
Operations Strategy

Marketing Analytics：

Business Analytics and Data Visualization
Web Analytics: Seo/Sem, Ppc, Email & Clickstream
Advanced Test, Analysis, & Experimental Design
Crm: Managing Customer Experience
Internship

以上为斑马博士留学中心整理， 更多咨询可联系助手 UU（微信/电话： 18516215846） Jason (电话/微信：17717381037)免费咨询。